Marrying digital and in-store retail media measurement with the IAB’s Collin Colburn

Collin Colburn, IAB

GroceryNext: Unlocking regional grocers’ retail media opportunity

GroceryNEXT

In-store digitization unlocks new brand-building opportunities with Kroger’s Jenny Holleran

Jenny Holleran

Grocery TV’s Playbook Confirms It: In-store media drives double-digit growth

Claire Reid for SMG

IAB Connected Commerce Summit: Don’t let perfection get in the way of in-store retail media

IAB Connected Commerce Summit

North American retailers have in-store ambition, but no one is getting it right — yet

In-store beauty retail activation for Huda Beauty Easy Bake Setting Spray. Large posters, escalator wraps, and column signage display oversized product bottles and promotional images of a model with the slogan “Blur in a Bottle.” Shoppers are seen browsing nearby displays.

Context is King: The power of in-store retail media in convenience

Innovation at Scale: 5 takeaways from Ollie Shayer on retail media’s next frontier

Ollie Shayer

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