Bridging the Physical and Digital Store Experience with Co-op’s Rachel Halter
Resources
You see complexity. We see clarity. Commerce media news, updates, and analysis from the experts at SMG.
Solving in-store media’s challenges with T-Mobile’s Cherian Thomas
Commerce Connections: How Instacart enables brilliant customer experiences through commerce media
Commerce Connections: In-Store Media: Retail’s Underrated Asset
Bridging brand storytelling and shopper experience through in-store media with David Young of Dick’s Media
The Advertising Effectiveness of In-Store Retail Media
Commerce Connections: Measurement vs. Brand Building in the Age of Precision
Reimagining the store as a media channel with Walgreens Advertising Group’s Kelly Torgeson
Marrying digital and in-store retail media measurement with the IAB’s Collin Colburn
