Co-op Media Network

As the UK’s first retail media network in the convenience sector we give brands the opportunity to leverage the extensive scale of Co-op’s nationwide estate of frequently visited stores, capitalising on the uniqueness of convenience shopping behaviour.

>17M Weekly transactions

c.2,500 Stores: One in every postcode

2nd Most visited grocer in the UK

WIN WITH US

Partner with Co-op Media Network, where the convenience of scale, execution, media excellence, and unmatched performance drive awareness, conversion, and forge meaningful relationships between brands and consumers.With our expert team of almost 40 retail media professionals, we provide a hands-on and collaborative approach - working with 490+ brands across a broad range of categories. Our focus is always on ensuring we deliver engaging and dynamic campaigns that deliver strategic value for clients and support Co-op members & shoppers.

THE POWER OF CONVENIENCE

What sets us apart is the unique mindset and missions of our shoppers.Co-op Customers are not just primed to buy; they're more receptive to campaigns, influencing choices even beyond our platforms.In fact, our recent research with Circana suggests convenience retail media boosts sales in surrounding grocery stores up to 4 times immediate sales - proving it is a powerful channel to drive brand awareness across the funnel as well as delivering sales uplift.

SCALE OF CO-OP

Our network of c.2,500 stores (that's one in every UK postcode) generating over 17m weekly transactions offers you the platform to drive mass reach campaigns, while our sophisticated planning, targeting and measurement capabilities can equally deliver hyper-local tailored execution.As the 2nd most visited grocer our share of trips far outweighs our market share with 1in5 grocery transactions taking place at Co-op, driving high media frequency.And with 6.3m Members (and growing) - our rich 1st party data and unique shopper missions mean you can create bespoke campaigns that reach the right audience at the right time.

EXECUTION

We offer a broad toolkit offering, including ecomm and qcomm, and digital offsite channels - with 80+ touchpoints powered by rich first-party data.With a team of almost 40 retail media experts, we're on hand to help you every step of the way, creating campaigns to engage shoppers and drive meaningful results.Our tailored data-driven omnichannel execution delivers an average ROI of £1.24, providing consistently strong media performance.

Co-Creation: Where retail media excellence meets social purpose.

Through our industry leading Co-Creation programme, we work with brands to offer them a unique opportunity to pitch their exclusive launches or NPD activations to our expert panel of judges.Each pitch has collaboration at its heart - by supporting a charity, community project or providing added value for Co-op Members through exclusive offers or rewards.

4 X

Sales boost in surrounding grocers through convenience retail media.

20 %

Of all grocery transactions takes place at Co-op.

80 +

Our toolkit has 80+ touchpoints powered by rich first-party data.

WHERE WE STARTED

Co-op Media Network Launch

WHY LEADING BRANDS ARE CHOOSING CONVENIENCE

WINNING MEDIA WITH MARS WRIGLEY

DRIVING BRAND AWARENESS WITH AB WORLD FOODS

Co-op’s nationwide network of frequently shopped smaller stores drives increased opportunities to see for brand’s advertising campaigns building benefits by executing media against both.

Kenyatte Nelson Chief Membership & Customer Officer Co-op

*Circana and Co-op Media Network research, 2024: https://insights.circana.com/media-hub/case-study-convenience-retail-media-amplifies-awareness-and-incremental-sales